OFFICIAL COFFEE E PARTNER DI AC MILAN
Table of Contents
Segafredo Zanetti will be the Club’s Official Coffee and Partner, offering a wide range of products in all of the Club’s offices and hospitality areas.
Segafredo Zanetti will be the Club’s Official Coffee and Partner, offering a wide range of products in all of the Club’s offices and hospitality areas.
AC Milan and Segafredo Zanetti, two global brands, come together to bring Italian passion and excellence all over the world starting in 2021.
The Club and the multinational group based in Italy have signed the agreement for a partnership that will see Segafredo Zanetti to become the new Official Coffee and Rossoneri Partner.
The initiatives that will be implemented will frame the championships of the Club’s First Teams. AC Milan has found in Segafredo Zanetti an ideal partner, who has always been active in the world of sport and strongly interested in the promotion of continuously developing realities. This is demonstrated by the commitment in recent years in sports such as basketball and cycling for both men and women, as well as the strong interest shown in the Rossoneri Women’s First Team.
Ivan Gazidis, CEO of AC Milan said: “Segafredo Zanetti represents one of the most loved and well-known Italian brands in the world. We share tradition, passion and excellence which, together with a constant attention to development and innovation, are values in which our Club and our fans fully identify. I am happy that Segafredo Zanetti can be at our side for the next three years ”.
Segafredo Zanetti is the global brand of the Massimo Zanetti Beverage Group, one of the largest coffee producers in the world, present in 110 countries on all continents and with 43 million cups consumed every day.
“Since I was a child I have always had a great passion for the world of sport – said President Massimo Zanetti – This passion has fueled my whole life for the positive and socializing values that sport embodies, and for this reason we have always been very active in sponsorships in support of multiple disciplines. Football holds a special place in my heart, just as AC Milan holds a special place in the hearts of millions of fans around the world. This partnership with AC Milan has the flavor of a “homecoming” for me, hoping to be able to contribute to reviving those successes already celebrated together in the past ”.
Casper Stylsvig, AC Milan Chief Revenue Officer, added: “We are delighted to welcome Segafredo Zanetti to the AC Milan partner family. This strategic partnership will seek to achieve the Club’s corporate objectives, leveraging the strength of the AC Milan and Segafredo Zanetti brands at national and international level, through numerous innovative activities that will involve millions of Rossoneri fans all over the world “.
